Lulu+Roo

Lulu + Roo was started by two friends and mothers wanting to create stylish, yet comfortable clothing for their kids.  They wanted clothing that both boys and girls could run, play and nap in as well as be stylish outside the home.

With comfort as a top priority, soft high quality fabrics were chosen that would outlast busy children. They tailored hoodies with a special wide opening neck for ease of dressing on and off. The sweatpants and shorties were created with a fold over stretchy band without elastic for extra comfort around the belly.


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